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Discovering Where ChatGPT Can Create Value for Your Company

Harvard Business Review

Although the speed, scale, and scope of ChatGPT’s impact may be unique, the underlying phenomenon — an emerging technology transforming vast parts of business and society — is not. But harnessing the power of emerging technology requires a new approach.

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Survey: GenAI Is Making Companies More Data Oriented

Harvard Business Review

Although cultural change generally requires human intervention, it appears that new technology — especially a new technology like generative AI that captures human imaginations — can play a role in catalyzing a data-oriented culture.

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10 Ways to Maximize Your Innovation Potential with ChatGPT

PlanBox Innovation

As an innovation manager, you’re tasked with the challenging responsibility of leading the development and implementation of new ideas, products, and initiatives that will drive growth and competitiveness for your company. This can help you increase participation and engagement among employees and stakeholders.

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ChatGPT: The AI Marketing Sidekick We Use to Generate Ideas and Support Client Success

Brunner

ChatGPT has been making headlines on marketing team calls and throughout companies worldwide, revolutionizing the way businesses approach their digital marketing strategies. But many companies and agencies — including Brunner — have been using artificial intelligence tools for years. So what makes ChatGPT special?

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Why Adopting GenAI Is So Difficult

Harvard Business Review

More than a year after the launch of ChatGPT, companies are still facing the same question when they first considered the technology: How do they actually go about putting it into business use? Many companies have simply discovered that generative AI tools like LLMs, while impressive, aren’t plug and play.

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Could Artificial Intelligence Contribute to Open Innovation?

Yet2

The below was written by ChatGPT (the open-source AI model from OpenAI ): Prompt: How can ChatGPT be used as an innovation tool? ChatGPT can be used as an innovation tool in several ways. Finally, ChatGPT can be used as a tool for experimentation and exploration. Prompt: How might ChatGPT hinder innovation?

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Why You (and Your Company) Need to Experiment with ChatGPT Now

Harvard Business Review

A conversation with Wharton’s Ethan Mollick on the potential for a great productivity leap.

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