Remove Competition Remove Magazine Remove Marketing Remove Technology
article thumbnail

Use a Strategy Uncertainty Map to Find Clarity in Disruptive Times

Leapfrogging

The success criteria for the external environment might include customer acceptance, competitive differentiation, market trends, or anything else external to your organization that you don’t control. Competitors — How certain are we that the product is differentiated from the competition? Internal Capabilities.

article thumbnail

Five Unicorn Scaleup Strategies

Leapfrogging

based software companies started since 2003 and valued at over $1 billion by public or private market investors. ScaleUps, and those that invest in them, face the next-level challenge of growing revenue at scale; that is, exponentially relative to expenditures in capital, people, and technology.

Strategy 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to use the 70-20-10 Rule to drive innovation within your business

Leapfrogging

The basic premise of the 70-20-10 Rule is that if the organizational stakeholders consistently makes small improvements to their existing line or enters into new markets, they will sustain the organization without ever evolving it to remain competitive with changing times. Magazine , a globally recognized? Leapfrogging ?and?

How To 130
article thumbnail

You can't burn data

Jeffrey Phillips

This comparison was strong enough to lead Wired magazine to define data as the new oil in a magazine article some years ago. But raw oil isn't all that useful until it is refined, and sweet crude from Texas is easier to turn into marketable products than Venezuelan oil. On the surface, this comparison seems to make some sense.

Data 157
article thumbnail

How to See Your Hidden Assumptions

Leapfrogging

Find a company completely outside of your industry or market and look at what makes them different and what they do really well. Use the format “I want to be the of ” by putting a company name into the first blank and the area of your target market or innovation area into the second blank.

How To 130
article thumbnail

DISRUPTIVE THINKING

Michael Michalko

This example comes from the ultra-competitive drinks industry. They marketed a new kind of drink that is expensive, not especially tasty unless mixed with other drinks, but which is ‘functional’ in the sense that it gives you energy/wings. Disruptive technology is important to education. But, that is exactly what Red Bull did.

article thumbnail

The 14 Best Blogs for Small Business Owners

CMOE

million jobs in the last 25 years, consistent learning and development are crucial to elevating your competitive advantage. Noobpreneur An online magazine, Noobprenuer spotlights small business trends and industry insights. Duct Tape Marketing Blog The Duct Tape Marketing Blog delivers actionable marketing advice to small businesses.

Trends 52