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Should We Listen to our Customers?

Rmukesh Gupta

In an insightful post, the strategy guru Roger Martin talks about the different facets of customer feedback, from a product development perspective. If you are a product manager or in any way responsible for collecting customer feedback, I would highly recommend that you read his entire post first. You can read his entire post here.

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Let’s Protect Our Frontline Workers from Rude Customers

Harvard Business Review

A conversation with Georgetown’s Christine Porath about how to improve customer-facing work in an era of incivility.

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How we cultivate sustainability and help our customers do the same

Wazoku

At Wazoku the tools and processes we recommend to our customers when generating ideas or solving business challenges are the same we adopt internally. Balbu, is what we’ve branded our own idea management platform instance in our organisation. bilion tonnes worth of food 6 Next we learn and get inspired from our customers.

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53 Questions Developers Should Ask Innovators

TechEmpower Innovation

It’s part of our job to ask questions about their plans, challenge their assumptions, and suggest paths to success. Even when they have talked to multiple developers or development firms, we’re often the first to ask basic questions like “Who are your customers?” Who are the customers? will you leverage?

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How Personalized Customer Experiences Drive Retail Growth and Revenue

Speaker: Shaunna Bruton - Associate Director of Product Strategy at Orium | Sam Panzer - Director of Industry Strategy at Talon.One | Frank Passantino - Director of Product Management at Bloomreach

More and more, customers are expecting a better personalized CX. Data from McKinsey shows that companies that excel in personalization increase their revenue by 40%, but despite these numbers, retailers struggle to implement customer personalization strategies. But can retailers actually deliver? So what are the potential solutions?

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The New Customer: How the Pandemic Reshaped Buying Behavior

Business and Tech

The pandemic overhauled nearly every aspect of our lives. Customer behavior was one of the most dramatically impacted. In fact, a whopping 78% of small- and midsize-business leaders reported a change in customers’ buying behavior as a direct result of the pandemic, according to research from Vistage Worldwide, Inc.

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Using Generative AI to Drive Corporate Impact

TechEmpower Innovation

Key Functions with High Impact Generative AI is revolutionizing sales by enabling dynamic pricing and personalized customer interactions, boosting conversion rates and customer satisfaction. Post-sale, AI analyzes customer data to improve service and loyalty, making it a cornerstone of modern sales methodologies.

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

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100 Pipeline Plays: The Modern Sales Playbook

Use our proven data-driven plays to grow your pipeline and crush your revenue targets. Sell more with proven templates - Customize our winning email and script templates and add them to your workflows for more wins. Hit your number with 100 Pipeline Plays. Close more deals with these winning plays!

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Short and Sweet: A Deep Dive Into Concise Feedback Loops

Speaker: Johanna Rothman - Management Consultant, Rothman Consulting Group

We want our products to make a difference for our customers as well as our company. We can decide when to replan when we visualize our cycle time and lead time. We also know that short feedback loops aid in replanning. But how long should those feedback loops be? And how do we see all of those loops?

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5 Early Indicators Your Embedded Analytics Will Fail

Many application teams leave embedded analytics to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn—demands change. But by then, it may be too late. In this White Paper, Logi Analytics has identified 5 tell-tale signs your project is moving from “nice to have” to “needed yesterday.".

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What We Learned From Our Own Data-Driven ABM Strategy

In just 90 days, we were able to increase our pipeline by 114% and the customer base for this particular product by 30%. In this eBook, we will reveal the good and the bad from our own campaign, and highlight some key takeaways on how to improve your ABM strategies moving forward.

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Tough Bosses, Unrealistic Goals, and Other Corporate Challenges That a Customer-Centric Product Strategy Can Empower You to Solve

Speaker: Bob Caporale, Founder of Strategy Generation Company

As product managers, we’ve likely all faced this situation at some point in our careers. But, in most cases, the core challenge isn’t your bosses or even your specific goals; it’s the fact that your company’s targets are disconnected from your customers’ needs. Align your company’s strategic goals to your customers’ unmet needs.

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How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.