Why “Path-to-Value” is Crucial for Corporate Innovators
Imaginatik
MARCH 1, 2018
Recent conversations with a new Imaginatik client, from late 2017, have stuck with me these past few months. It highlights the importance of a new concept that every corporate innovation leader needs to internalize: the Path-to-Value for each innovation. Executives are hoping for big things from the innovation group.
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