Prioritize Your Best Ideas With One Powerful Tool
MARCH 21, 2019
Innovation is as much about choosing what not to do as it is about deciding what you’re going to do. I’ll never forget the words of a client of mine, an executive at PepsiCo: “ We can do anything, but we can’t do everything,” he said to me. So true. But most companies forget this fact. They try to do everything, and then don’t do anything very well.