article thumbnail

If You Want to be More Creative, Mix With More Creative People

Destination Innovation

This is comfortable and reassuring but it inhibits creativity or independent thought. If you want to be abnormal and creative then you need to widen your circle to include disparate ideas and contrarian thinkers. Many creative people congregated there. Some creative geniuses work alone but many work in tandem.

article thumbnail

The Creative Cliff Illusion

Idea to Value

When do you have your best ideas: Right at the beginning of creative work, or later on when you are exhausted? Interesting new research sheds a light on how you might be wrong about your own creative process. They think that their creativity will fall off a sharp cliff. This was termed the Creative Cliff Illusion.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Most Creative TV Ads of 2021

Destination Innovation

Advertising is creativity in action. The clever people at advertising agencies do some lateral thinking and keep coming up with creative ideas. The post Most Creative TV Ads of 2021 appeared first on Destination Innovation. How can you make beer or ketchup or vaccination topical, relevant and fascinating? Nike – Play New.

article thumbnail

Maslow’s Hierarchy of Needs & creativity

Idea to Value

Can everyone be creative all the time? First, before a person can focus their energy on being creative, they need to satisfy their more basic needs. Self Actualisation: The feeling like you are doing what you can and must do (Creativity, Reaching potential). But it can all be creative.

article thumbnail

Marketing-Led Post-COVID-19 Growth Strategies

Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success. When the dust settles, we have a responsibility to turn our shock and grief into fierce determination and lead the charge of responsible, strategic, and sustainable future growth.

article thumbnail

16 scientifically proven ways to enhance your creativity

Idea to Value

People often think that science and creativity are not related. In fact, over the past few decades , a huge amount of research has begun showing us exactly what causes our creativity, what reduces it, and even what enhances it. Here are 16 scientifically proven ways to enhance your creativity. Put your phone away.

article thumbnail

Top 12 Best Creativity Podcasts

Idea to Value

Nowadays, there are even a few great podcasts about creativity. Here is a list of the best podcasts about creativity, being a professional creative and becoming more creative: #1: Idea to Value – Creativity and Innovation with Nick Skillicorn. #2: 3: Accidental Creative with Todd Henry. #4:

article thumbnail

Navigating the VUCA World With Innovation Coaching

Speaker: Janet Sernack, Founder and CEO of ImagineNation

Join the founder and CEO of ImagineNation™, Janet Sernack, to understand how developing an innovation coaching skill set can help lead the way in supporting people through the exponential change and disruption in our VUCA world.

article thumbnail

The D&I Garden: Seeds of Innovation that Grow into Creative Breakthroughs

Speaker: Donald Fan, Senior Director of the Global Office of Culture, Diversity & Inclusion at Walmart Inc.

While business lore tends to link innovation with a creative drive that is exclusive to the top and brightest talent, true innovation thrives in an inclusive culture that values diverse ideas, leverages unique perspectives and invites everyone to achieve collaborative breakthroughs across the entire organization despite any distance.

article thumbnail

Cultivating A DEI Garden Where Seeds of Innovation Grow into Creative Breakthroughs

To thrive from unprecedented challenges and sustain organic growth in a globally competitive environment, we must leverage innovation as a driving force, along with agility, adaptability and resilience.

article thumbnail

The 25 Types of Innovation Dominating R&D Today

Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. Innovation varies widely across sectors and organizations, creating value in diverse forms. This guide explores 25 key types of innovation in management frameworks.

article thumbnail

The Ultimate Marketing Efficiency Checklist

Here are 7 creative ways marketers can work smarter (not harder) - with the resources you already have! When times are tough and marketers are asked to do more with the same (or less), we have to make tough choices. However, you might be able to squeeze more value from the tools and processes you’re already using.

article thumbnail

Encouraging Innovation in an Established Product Culture

Speaker: Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies

We'll examine the importance of UX and user-centric feature analysis, the adaptation of Agile Methodologies to the creative process, as well as a way to drive successful culture change for setting expectations and winning approvals with cross-functional stakeholders. Innovation and Leadership go hand in hand.

article thumbnail

How Micro-Innovations Can Drive Breakaway Results

In fact, it's the little creative shifts - what we refer to as micro-innovations - that most often carry the day. The concept of innovation can be completely overwhelming. Yet the vast majority of human progress is crafted differently. How do micro-innovations affect businesses' way of thinking?

article thumbnail

The Future of Customer Loyalty: Rewards, Retention, Appreciation, and More

Speaker: Jennifer Hileman - Director, Retail Data & Technology at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One

The holidays are the perfect time to redefine and reimagine your retail strategy, as modern customers are being re-engaged through creative retention tactics. Elevate your retail game by unleashing the power of customer loyalty!