Expert insights. Personalized for you.
Deloitte’s latest 2021 Global Human Capital Trends Report makes the compelling argument that organizations need to shift from a “survive” mindset to a “thrive” mindset. Trend #1: Designing Work for Well-Being. Trend #2: Unleashing Worker Potential. Trend #3: Where Work Happens. MORE
The post The Future of Email Marketing: Trends and Predictions for 2020 appeared first on Innovation Management. Trend Alert accessibility accessible content AI artificial intelligence content marketing email marketing Interaction mobile marketing storytelling user generated content voice assistantThe importance of email marketing when spreading the word about a product or service cannot be overstated. MORE
So, what are the five top innovation trends that will mark 2019, and where should businesses be placing their bets? corporate innovation strategy corporate innovation services blog innovation trends 2019 innovation trends80% of executives think their current business models are at risk to be disrupted in the near future and 84% say their future success is extremely dependent on innovation. MORE
The post Emerging Trends in the Financial Sector in 2020 appeared first on IdeaScale. The financial sector continues to face numerous changes in today’s ever-evolving business landscape. As challenges are introduced, new opportunities arise. MORE
Learn about the latest training trends and practices here. In this article, we’ll cover some of these top trends in training and development in the year 2020 and beyond. Today’s workforce is competitive, goal-oriented and self-motivated. MORE
Hostess Brands’ new Vice President of Growth and Innovation, Tina Lambert, shares five trends in snacking and how Hostess measures success MORE
Watch carefully for the trends. eBooks Innovation Investing Strategy Trends amazon citi group General Electric Google Microsoft stock market valueEvery industrial "era" is based in technology innovation. Those innovations are valued by investors and are reflected in the stock market. MORE
Food and AgTech food technology trends 2019 food tech trendsThe global food market is blazing. Last year was a golden year for food tech startups. According to PitchBook, 2018 set a decade-high record for VC investment in the space with food startups such as unicorn DoorDash and Instacart valued at $4.4B. MORE
There are many different crowdsourcing trends that have taken place over the past several years, but there are three in particular that I believe are shaping the future of innovation more than the others. In this article, I will be discussing those three trends, and why I believe they are shaping the future of innovation. The reason why this trend has become so popular is because it allows upper management to focus on other tasks that may be more important. MORE
Read about the key challenges faced by insurance innovators as we discuss 5 trends that have been impacting the industry: AI, blockchain, digitization, personalization and data, as well as hiring and retaining technically skilled talent. The post Insurance technology trends that are shaping 2020 appeared first on Board of Innovation. MORE
Mention the word “trend” to some people and you may receive a smirk in response. Because many people simply don’t trust trends. Some trends are, in fact, very trustworthy—so much so that they can be considered future certainties. Understanding and embracing this different view of trends can unlock enormous opportunities for both you and your organization. 4 Ways to Spot a Trendy Trend . For one thing, it relates to how the word trend is often used. MORE
Only a year ago, we were just hearing about the “sharing economy” (since renamed the On Demand Economy), today the mainstream media reports on these trends constantly. Check out these top five I-Trends: Continue reading → Entrepreneurship Innovation Technology The Economy 3D Printing algorithms Crowdsourcing startups TrendsThe start up craze. 3-D printing. Uber, AirBNB and the unstoppable On Demand Economy. MORE
The post How COVID Impacted 2020’s Innovation Trends appeared first on InnovationManagement. Report Trend Alert benchmarking Best Practices coronavirus covid-19 CrowdsourcingEvery year, IdeaScale undertakes a comprehensive audit of our system data, our customer conversations and survey data in order to develop report on the state of crowdsourced innovation. MORE
5 Major Future of Work Trends Post COVID-19 The COVID-19 disruption has completely overhauled the entire business landscape by actively driving significant workplace transformations. The post 5 Major Future of Work Trends Post COVID-19 appeared first on Acuvate. MORE
To survive, businesses need to adapt by accelerating customer service trends that already exist. . The post How has COVID-19 Accelerated Trends in Customer Service? Since the outbreak of COVID-19, customer behavior has changed dramatically. MORE
While the second post provided guidance, practical tips, and examples on how to get started with brainstorming the future of your market , this post offers insight on where and how to identify industry trends to support brainstorming and other foresight activities. MORE
Are you looking to shape sustainability trends in 2020? There are several trends set to shape these sustainability efforts in 2020. Trends also show investors will move away from non-eco-friendly sectors such as coal. Success through sustainability can be achieved one trend at a time, as shown by research that reveals 49 percent of global respondents said they would pay above average prices for products for high-quality products that are sustainable and safe to use. MORE
The post 2018 Trends: read, then what? Trends How Might We Tools trendsRead More. appeared first on Board of Innovation. MORE
Hard Trends and the Pandemic. These leaders also know that technology-driven Hard Trends have all dramatically accelerated during the global pandemic. Once again, this is where Hard Trends in technology helps. MORE
But contrary to the Hard Trend that a global pandemic will come to a close, a future certainty that is not so set in stone is the aforementioned “new normal” and both how we will react to it and what it will entail. This future “maybe” that can change falls under what I refer to as a Soft Trend. Soft Trends Defined. Although Soft Trends and the concept around future uncertainties is unnerving to some, they are a critical principle of my Anticipatory Organization® Model. MORE
Reading Time: 10 minutes We discuss the trends that will overhaul the healthcare industry in 2020. The post Healthcare trends that are shaping 2020 appeared first on Board of Innovation. While data sharing, 5G, supply chain & logistics, and AI will be big, consumer behavior will make all the difference. All Inspiration MORE
The post Making Innovation Happen – The Trends in Effective Innovation Management appeared first on The Future Shapers. Times of unprecedented change bring to the fore the role of effective innovation management, and it asks hard questions on how we plan to lead and imagine the future. MORE
But, if Hard Trends, or future certainties, are as easy to identify as I maintain, what is the Hard Trend in all of this? Because of this, you better believe that, aside from the length of the coronavirus’s impact, there are still Hard Trends in every industry, plus plenty of opportunity in the disruption that is this global pandemic. What’s a Hard Trend? Opposite of Hard Trends ar e Soft Trends , which are future possibilities that may or may not take place. MORE
The post 7 Modern Trends That Are Innovating Traditional Workplaces appeared first on Innovation Management. Trend Alert artificial intelligence bureaucracy cloud cloud based applications company culture diversity Employee Engagement livestream open office productivity remote work side hustle startup telecommuting workplace cultureThe workplace of today little resembles the cubicles of yesteryear. More people telecommute and enjoy flextime options. MORE
Mention the word “trend” in a group setting and you’ll find that most will shrug it off, the reason being that the word “trend” has a negative connotation to it, causing trends to be considered untrustworthy. Having an avoidance relationship with trends of any kind based on this aura can be a significant mistake in your career. Some trends are so trustworthy that they can be considered future certainties, or what I refer to as Hard Trends. MORE
However, no matter what automotive company you work for, there are some emerging trends that will impact your roadmap. Here are just a few of the emerging trends that we’ve seen. Who is going to be most excited about this new trend? Mckinsey shared this insightful article about what the emerging trends are in the automotive sector. The post Emerging Trends in the Automotive Sector appeared first on IdeaScale. MORE
The post Three Trends in Supply Chain Innovation appeared first on IdeaScale. Getting what the customer needs, right where they are, at precisely the time that they want it is becoming ever more important. Efficient supply chains reduce waste, save money, and ensure the best possible goods are made and brought to market. There’s a lot of innovation waiting to turn supply chains into ever more powerful tools. Automation And Robotics. MORE
The theme was treated as a business trend in 2021. How does the trend work? Confira o post: Hyper-automation – understand everything you need about this trend. We no longer talk about Process Management without addressing automation. MORE
I want to share with you his thoughts on meta-trends he presented in “ Technology Converts Scarcity into Abundance.”. A nice component of Dr. Diamandis’ talk is that he highlights meta-trends across industries, jumping from energy to robotics and Artificial intelligence (AI)/Internet of Things (IoT) to health and longevity. Below is an overview of his presentation that covered the meta-trends he’s noticed. Trends in Food: Functional Foods, Superfoods, Eating Less Red Meat. MORE
corporate innovation services blog Chinese retail trends retail trends 2019 retail trends 2020 retail technology trends the future of retailThe future of retail is unfolding before our eyes. Nike recently introduced a subscription model for children’s tennis shoes. Alibaba’s Freshippo markets defined the potential of offline-to-online user experience while also dedicating over 40% of retail space for dining and cooking classes. MORE
Here are 10 trends that will create opportunities – and threats – in 2020. Predictable Wildcards – Unforeseen disruptions are now an inherent part of life, instilling the need for “responsive strategy” – the continous process of trend scanning, scenario planning, and trial-and-error testing of business models based on the disruptive trends occurring in the external world. Innovation business strategy disruption fintech innovation trends MORE
Innovation Leadership Management Strategy Innovation Management success TrendsKraft Heinz’ stock is down 50 percent over the past 12 months, turnover in the executive ranks has increased, and the company’s inability to keep pace with changing consumer tastes is largely to blame. In an earnings call with investors, Kraft Heinz CEO Miguel Patricio observed that “we’ve been too focused on the. MORE
business strategy financial-services trends innovationInnovation is all about delivering value to organizations by finding new ways to help consumers achieve the jobs they are trying to get… Continue reading on New Markets Insights ». MORE
This is the difference between Soft Trends and Hard Trends. If you don’t like a Hard Trend, there isn’t a way for you to change it. However, if you don’t like a Soft Trend, you can easily change it to your advantage. This is a Hard Trend, while a Soft Trend would be whether you will transform your business processes. The smart watch business is already filled with competition; however, by using Hard Trends, you can stack the deck in your favor. MORE
By learning to separate the Hard Trends that will happen because they are based on future facts from the Soft Trends that might happen because they are based on various levels of assumptions, you can learn to become anticipatory in both your planning and execution and discover new and powerful ways to accelerate your growth and success. Hard Trends represent future certainties—things that we know with absolute confidence will occur. Hard Trends can help with that. MORE
There are several new business trends taking place—all of which affect salespeople in every industry. Understand what the trends are and how to maximize them so you can maintain a successful sales career. The more you understand and adapt to today’s current business trends, the better your sales will be—today and in the future. Are you anticipating future trends in your sales career? The post 6 Trends for Every Salesperson appeared first on Daniel Burrus. MORE
We all are caught up in handling and understanding different management tools. The numbers are accelerating, and if anything it's adding more confusion to the pile we already have. So let’s see if we can help here, step back a little from your favourite tool and look at this just a little more deeply. How do we pick through all the tools, let alone keep up with all the new ones emerging? Research Tools MORE
Corporate-Startup Partnerships Partnerships Trends Venture Capital Innovation Models CVCOver the last few years, the corporate venture model has shifted away from internal R&D towards an open innovation model in which companies partner with entrepreneurs to create new products or services. If it's done smartly, the partnership between company and startup provides a capital structure that can help the startup grow even faster. MORE
Trends RetailThere's no doubt that e-commerce is on the rise as more and more consumers every year shop online and from their mobile phones. But before proclaiming in-store shopping to be a thing of the past, it's wise to consider how brick-and-mortar retail stores are beginning to implement cutting-edge technology. MORE
We speak about the difference of hard trends ( that will definitely happen) and soft trends (assumptions, that might happen or might not) , and using the principles of hard trends to guide your innovation efforts. 00:04:00 – How to use the 500 known cycles, as well as linear and exponential trends, to predict hard trends and soft trends. 00:07:00 – Value is delivered when you tie an opportunity to a trend. MORE
Trends Related Topics Rocketspace
MAY 29, 2019
So, what are the five top innovation trends that will mark 2019, and where should businesses be placing their bets? corporate innovation strategy corporate innovation services blog innovation trends 2019 innovation trends80% of executives think their current business models are at risk to be disrupted in the near future and 84% say their future success is extremely dependent on innovation.
Leapfrogging
FEBRUARY 27, 2020
Here are 10 trends that will create opportunities – and threats – in 2020. Predictable Wildcards – Unforeseen disruptions are now an inherent part of life, instilling the need for “responsive strategy” – the continous process of trend scanning, scenario planning, and trial-and-error testing of business models based on the disruptive trends occurring in the external world. Innovation business strategy disruption fintech innovation trends
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Rocketspace
SEPTEMBER 4, 2019
corporate innovation services blog Chinese retail trends retail trends 2019 retail trends 2020 retail technology trends the future of retailThe future of retail is unfolding before our eyes. Nike recently introduced a subscription model for children’s tennis shoes. Alibaba’s Freshippo markets defined the potential of offline-to-online user experience while also dedicating over 40% of retail space for dining and cooking classes.
Rocketspace
APRIL 3, 2019
Food and AgTech food technology trends 2019 food tech trendsThe global food market is blazing. Last year was a golden year for food tech startups. According to PitchBook, 2018 set a decade-high record for VC investment in the space with food startups such as unicorn DoorDash and Instacart valued at $4.4B.
Speaker: Josh Martin, Director of Product Marketing, Logi Analytics
Join Logi Analytics as they explore new survey findings and trends. The latest trends and future landscape of the embedded space. Embedded analytics has evolved from an afterthought to a necessity.
Daniel Burrus
JUNE 17, 2020
Mention the word “trend” in a group setting and you’ll find that most will shrug it off, the reason being that the word “trend” has a negative connotation to it, causing trends to be considered untrustworthy. Having an avoidance relationship with trends of any kind based on this aura can be a significant mistake in your career. Some trends are so trustworthy that they can be considered future certainties, or what I refer to as Hard Trends.
Idea to Value
JULY 16, 2020
We speak about the difference of hard trends ( that will definitely happen) and soft trends (assumptions, that might happen or might not) , and using the principles of hard trends to guide your innovation efforts. 00:04:00 – How to use the 500 known cycles, as well as linear and exponential trends, to predict hard trends and soft trends. 00:07:00 – Value is delivered when you tie an opportunity to a trend.
InnovationManagement
OCTOBER 26, 2020
To survive, businesses need to adapt by accelerating customer service trends that already exist. . The post How has COVID-19 Accelerated Trends in Customer Service? Since the outbreak of COVID-19, customer behavior has changed dramatically.
Hype
MARCH 2, 2020
While the second post provided guidance, practical tips, and examples on how to get started with brainstorming the future of your market , this post offers insight on where and how to identify industry trends to support brainstorming and other foresight activities.
InnovationManagement
JUNE 15, 2020
The post How COVID Impacted 2020’s Innovation Trends appeared first on InnovationManagement. Report Trend Alert benchmarking Best Practices coronavirus covid-19 CrowdsourcingEvery year, IdeaScale undertakes a comprehensive audit of our system data, our customer conversations and survey data in order to develop report on the state of crowdsourced innovation.
Adam Hartung
DECEMBER 29, 2020
Watch carefully for the trends. eBooks Innovation Investing Strategy Trends amazon citi group General Electric Google Microsoft stock market valueEvery industrial "era" is based in technology innovation. Those innovations are valued by investors and are reflected in the stock market.
Speaker: Daniel O'Sullivan, Product Designer, nCino and Jeff Hudock, Senior Product Manager, nCino
We’ve all seen the increasing industry trend of artificial intelligence and big data analytics. In a world of information overload, it's more important than ever to have a dashboard that provides data that's not only interesting but actually relevant and timely. Dashboards assist decision makers facilitate new ideas and business opportunities, increase customer approval rates, and analyze current business process. All of these activities play a vital role in providing the superior experience your customers demand.
Daniel Burrus
JULY 31, 2019
This is the difference between Soft Trends and Hard Trends. If you don’t like a Hard Trend, there isn’t a way for you to change it. However, if you don’t like a Soft Trend, you can easily change it to your advantage. This is a Hard Trend, while a Soft Trend would be whether you will transform your business processes. The smart watch business is already filled with competition; however, by using Hard Trends, you can stack the deck in your favor.
Acuvate
AUGUST 17, 2020
5 Major Future of Work Trends Post COVID-19 The COVID-19 disruption has completely overhauled the entire business landscape by actively driving significant workplace transformations. The post 5 Major Future of Work Trends Post COVID-19 appeared first on Acuvate.
InnovationTraining.org
AUGUST 7, 2020
Learn about the latest training trends and practices here. In this article, we’ll cover some of these top trends in training and development in the year 2020 and beyond. Today’s workforce is competitive, goal-oriented and self-motivated.
InnovationTraining.org
JANUARY 18, 2021
Deloitte’s latest 2021 Global Human Capital Trends Report makes the compelling argument that organizations need to shift from a “survive” mindset to a “thrive” mindset. Trend #1: Designing Work for Well-Being. Trend #2: Unleashing Worker Potential. Trend #3: Where Work Happens.
Innovation Leader
JANUARY 12, 2021
Hostess Brands’ new Vice President of Growth and Innovation, Tina Lambert, shares five trends in snacking and how Hostess measures success
Advertiser: BairesDev
AI is quickly becoming mainstream, thanks to its value-driving capabilities. Yet, even with such widespread attention, it still is one of the most misunderstood technologies out there. Here's how to make the most out of it and bring a positive change to your company.
Board of Innovation
JANUARY 15, 2018
The post 2018 Trends: read, then what? Trends How Might We Tools trendsRead More. appeared first on Board of Innovation.
Daniel Burrus
MAY 6, 2020
But, if Hard Trends, or future certainties, are as easy to identify as I maintain, what is the Hard Trend in all of this? Because of this, you better believe that, aside from the length of the coronavirus’s impact, there are still Hard Trends in every industry, plus plenty of opportunity in the disruption that is this global pandemic. What’s a Hard Trend? Opposite of Hard Trends ar e Soft Trends , which are future possibilities that may or may not take place.
Daniel Burrus
JUNE 10, 2020
But contrary to the Hard Trend that a global pandemic will come to a close, a future certainty that is not so set in stone is the aforementioned “new normal” and both how we will react to it and what it will entail. This future “maybe” that can change falls under what I refer to as a Soft Trend. Soft Trends Defined. Although Soft Trends and the concept around future uncertainties is unnerving to some, they are a critical principle of my Anticipatory Organization® Model.
IdeaScale
OCTOBER 1, 2020
The post Emerging Trends in the Financial Sector in 2020 appeared first on IdeaScale. The financial sector continues to face numerous changes in today’s ever-evolving business landscape. As challenges are introduced, new opportunities arise.
InnovationManagement
JANUARY 24, 2020
The post The Future of Email Marketing: Trends and Predictions for 2020 appeared first on Innovation Management. Trend Alert accessibility accessible content AI artificial intelligence content marketing email marketing Interaction mobile marketing storytelling user generated content voice assistantThe importance of email marketing when spreading the word about a product or service cannot be overstated.
Innovation Excellence
OCTOBER 17, 2019
Innovation Leadership Management Strategy Innovation Management success TrendsKraft Heinz’ stock is down 50 percent over the past 12 months, turnover in the executive ranks has increased, and the company’s inability to keep pace with changing consumer tastes is largely to blame. In an earnings call with investors, Kraft Heinz CEO Miguel Patricio observed that “we’ve been too focused on the.
Board of Innovation
SEPTEMBER 12, 2019
Read about the key challenges faced by insurance innovators as we discuss 5 trends that have been impacting the industry: AI, blockchain, digitization, personalization and data, as well as hiring and retaining technically skilled talent. The post Insurance technology trends that are shaping 2020 appeared first on Board of Innovation.
Board of Innovation
JANUARY 16, 2020
Reading Time: 10 minutes We discuss the trends that will overhaul the healthcare industry in 2020. The post Healthcare trends that are shaping 2020 appeared first on Board of Innovation. While data sharing, 5G, supply chain & logistics, and AI will be big, consumer behavior will make all the difference. All Inspiration
Daniel Burrus
FEBRUARY 20, 2019
There are several new business trends taking place—all of which affect salespeople in every industry. Understand what the trends are and how to maximize them so you can maintain a successful sales career. The more you understand and adapt to today’s current business trends, the better your sales will be—today and in the future. Are you anticipating future trends in your sales career? The post 6 Trends for Every Salesperson appeared first on Daniel Burrus.
Yet2
MARCH 17, 2020
I want to share with you his thoughts on meta-trends he presented in “ Technology Converts Scarcity into Abundance.”. A nice component of Dr. Diamandis’ talk is that he highlights meta-trends across industries, jumping from energy to robotics and Artificial intelligence (AI)/Internet of Things (IoT) to health and longevity. Below is an overview of his presentation that covered the meta-trends he’s noticed. Trends in Food: Functional Foods, Superfoods, Eating Less Red Meat.
Daniel Burrus
APRIL 5, 2017
By learning to separate the Hard Trends that will happen because they are based on future facts from the Soft Trends that might happen because they are based on various levels of assumptions, you can learn to become anticipatory in both your planning and execution and discover new and powerful ways to accelerate your growth and success. Hard Trends represent future certainties—things that we know with absolute confidence will occur. Hard Trends can help with that.
IdeaScale
MAY 14, 2019
There are many different crowdsourcing trends that have taken place over the past several years, but there are three in particular that I believe are shaping the future of innovation more than the others. In this article, I will be discussing those three trends, and why I believe they are shaping the future of innovation. The reason why this trend has become so popular is because it allows upper management to focus on other tasks that may be more important.
The Future Shapers
OCTOBER 27, 2020
The post Making Innovation Happen – The Trends in Effective Innovation Management appeared first on The Future Shapers. Times of unprecedented change bring to the fore the role of effective innovation management, and it asks hard questions on how we plan to lead and imagine the future.
IdeaScale
AUGUST 27, 2019
The post Three Trends in Supply Chain Innovation appeared first on IdeaScale. Getting what the customer needs, right where they are, at precisely the time that they want it is becoming ever more important. Efficient supply chains reduce waste, save money, and ensure the best possible goods are made and brought to market. There’s a lot of innovation waiting to turn supply chains into ever more powerful tools. Automation And Robotics.
Rocketspace
JANUARY 5, 2017
Corporate-Startup Partnerships Partnerships Trends Venture Capital Innovation Models CVCOver the last few years, the corporate venture model has shifted away from internal R&D towards an open innovation model in which companies partner with entrepreneurs to create new products or services. If it's done smartly, the partnership between company and startup provides a capital structure that can help the startup grow even faster.
Rocketspace
APRIL 5, 2017
Trends RetailThere's no doubt that e-commerce is on the rise as more and more consumers every year shop online and from their mobile phones. But before proclaiming in-store shopping to be a thing of the past, it's wise to consider how brick-and-mortar retail stores are beginning to implement cutting-edge technology.
Innovation Excellence
SEPTEMBER 24, 2015
Only a year ago, we were just hearing about the “sharing economy” (since renamed the On Demand Economy), today the mainstream media reports on these trends constantly. Check out these top five I-Trends: Continue reading → Entrepreneurship Innovation Technology The Economy 3D Printing algorithms Crowdsourcing startups TrendsThe start up craze. 3-D printing. Uber, AirBNB and the unstoppable On Demand Economy.
HYPE Innovation
OCTOBER 13, 2015
We all are caught up in handling and understanding different management tools. The numbers are accelerating, and if anything it's adding more confusion to the pile we already have. So let’s see if we can help here, step back a little from your favourite tool and look at this just a little more deeply. How do we pick through all the tools, let alone keep up with all the new ones emerging? Research Tools
mjvinnovation
JANUARY 18, 2021
The theme was treated as a business trend in 2021. How does the trend work? Confira o post: Hyper-automation – understand everything you need about this trend. We no longer talk about Process Management without addressing automation.
IdeaScale
MARCH 21, 2018
However, no matter what automotive company you work for, there are some emerging trends that will impact your roadmap. Here are just a few of the emerging trends that we’ve seen. Who is going to be most excited about this new trend? Mckinsey shared this insightful article about what the emerging trends are in the automotive sector. The post Emerging Trends in the Automotive Sector appeared first on IdeaScale.
IdeaScale
MARCH 4, 2020
Are you looking to shape sustainability trends in 2020? There are several trends set to shape these sustainability efforts in 2020. Trends also show investors will move away from non-eco-friendly sectors such as coal. Success through sustainability can be achieved one trend at a time, as shown by research that reveals 49 percent of global respondents said they would pay above average prices for products for high-quality products that are sustainable and safe to use.
InnovationManagement
OCTOBER 3, 2019
The post 7 Modern Trends That Are Innovating Traditional Workplaces appeared first on Innovation Management. Trend Alert artificial intelligence bureaucracy cloud cloud based applications company culture diversity Employee Engagement livestream open office productivity remote work side hustle startup telecommuting workplace cultureThe workplace of today little resembles the cubicles of yesteryear. More people telecommute and enjoy flextime options.
New Markets Advisors
SEPTEMBER 9, 2020
business strategy financial-services trends innovationInnovation is all about delivering value to organizations by finding new ways to help consumers achieve the jobs they are trying to get… Continue reading on New Markets Insights ».
Daniel Burrus
DECEMBER 1, 2017
Mention the word “trend” to some people and you may receive a smirk in response. Because many people simply don’t trust trends. Some trends are, in fact, very trustworthy—so much so that they can be considered future certainties. Understanding and embracing this different view of trends can unlock enormous opportunities for both you and your organization. 4 Ways to Spot a Trendy Trend . For one thing, it relates to how the word trend is often used.
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