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When innovation led to a reversal of fortunes

hackerearth

Even though the Mac business was picking up, it was only in 2001, with the release of the iPOD (now retired) disrupting the digital music market, did Apple start soaring. Lego overcame its near-demise situation when the then president, Kjeld Kirk Kristiansen, decided that innovation was the only way out in 2001. Source: [link].

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What is Lean Innovation? Components and Examples

Moves the Needle

When designing something, (ie: a technology, a product, a marketing material…) it is paramount to keep the needs of the end user in mind. Design thinking is a step above “customer development” because it takes a real human approach to getting to the root of an intrinsic problem. Again, agility is not just for products.

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