2019 Ideation Product Development Social Innovation 
Paul Hobcraft
MAY 7, 2024
Firstly, this post outlines how innovation has evolved since 1999 and does a further recheck for 2019 until today. So, it covers a twenty-five-year period but recognizes that the last five years have seen a very different set of innovation accelerants.
Idea to Value
MARCH 7, 2022
To do it for real requires ideation, of course, but then incubation (going from an idea to something you could get customer feedback from) to acceleration (bringing the new thing to market). What simple thing can a company do to change their conversation / perspective about innovation? Podcast Link: Esther on the Idea to Value Podcast.
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