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30-Year Perspective: Seven Traits of Successful Digital Marketers

Brunner

Thirty years ago, I was working as a software engineer and a systems analyst for an IT consulting company. Much of what we did was custom software development in nature and usually operations related. Hire Smart-er People I’ve known many managers who will only hire people who know less than them. Manage a project.

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As our lives become more automated, these are the skills you’ll need

Faisal Hoque

For instance, an engineer who can develop brilliant new product designs but who can’t effectively communicate the value of those designs to others (or collaborate with design teams to bring those ideas to life) is doing himself and his organization a major disservice. FOCUSING ON “SOFT SKILLS” PAYS OFF–LITERALLY.

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As our lives become more automated, these are the skills you’ll need

Faisal Hoque

For instance, an engineer who can develop brilliant new product designs but who can’t effectively communicate the value of those designs to others (or collaborate with design teams to bring those ideas to life) is doing himself and his organization a major disservice. FOCUSING ON “SOFT SKILLS” PAYS OFF–LITERALLY.