Leveraging Design Thinking for IT-Business Alignment in Prioritizing Mission-Critical Needs
Tullio Siragusa
JULY 10, 2023
IT teams, led by the CTO, are often more focused on the technical aspects, such as system stability and data security. Conversely, business teams prioritize market-driven factors, such as customer experience and revenue growth. The IT-business misalignment typically stems from communication breakdowns between these two entities.
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