Innovation Excellence
MAY 13, 2020
In many ways, our business never really recovered, but the lessons I learned while managing through it will last a lifetime. As if the real news isn’t bad enough, unimaginably crazy stories start getting passed around. I called my senior team into an emergency meeting and told them, “This is bad. Really bad.
Boxes and Arrows
JANUARY 12, 2009
Audio doesn’t function the same way as written text, so its execution is often poor. Your approach to creating audio should be similar to developing a large website. Usability Engineering for Audio Because audio differs, some of the established techniques used in web development cannot be applied audio.
Boxes and Arrows
JANUARY 13, 2015
Web site optimization, commonly known as A/B testing, has become an expected competency among many web teams, yet there are few comprehensive and unbiased books, articles, or training opportunities aimed at individuals trying to create this capability within their organization. The basics: What is web site optimization?
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