Innovation – Why Bezos Succeeded, While Lampert Failed at Sears
Adam Hartung
MAY 15, 2016
On May 1, 2003, KMart begins trading again. As malls came along, Sears was again a pioneer “anchoring” many malls and obtaining lower cost space due to the company’s ability to draw in customers for other retailers. Nor did he focus on how to drive more subscriptions, or sell more advertising to traditional customers.
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