User experience: ROI and methods to measure your investment in UX
mjvinnovation
JANUARY 6, 2021
The Design Management Institute researched the size of companies’ competitive edge that they called design-centered – but you can see it there as design-driven, user-centric, or “user focus.” The figures take into account a period of 10 years (2003-2013). Yes, the lack of UX can be expensive.
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