Five Ways to Fight the Inertia Holding Back Innovation
New Markets Advisors
DECEMBER 10, 2018
As companies get complacent and settle for incremental innovations, they risk losing large swathes of their customers as markets shift and new entrants offer real value. electric toothbrush market. Microsoft launched Kinect, its motion-sensing technology for Xbox, in 2010. A business at rest tends to die.”
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