Key Innovation Issues for 2016 and Beyond
Integrative Innovation
JANUARY 27, 2016
Adapted from: https://nbry.wordpress.com/2014/06/27/massive-platforms-for-cocreation-the-new-normal-22/. It requires a more deliberated approach, such as the lean startup process, design thinking or a combination thereof. Most companies are not targeting mobile products and capabilities in their innovation efforts.
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