article thumbnail

Smart Service Canvas

ITONICS

Service design thinking methods are useful tools to design a service from a customer’s point of view. 2010), Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers , John Wiley & Sons. 2012), This Is Service Design Thinking: Basics, Tools, Cases , BIS Publishers.

article thumbnail

11 Paradoxes of Entrepreneurial Thinking: why entrepreneurship can hardly be taught

Open Innovation EU

Practice of Creativity: can be taught using creative techniques and methods such as design thinking (Neck et al., Handbook of Research in Entrepreneurship Education, 1, 104–126. Enterpreneurship is about finding the right mix between both causation and effectuation (Reymen et al., When to be creative, when to be managerial.