Fehmida Kapadia

JANUARY 3, 2018

Paradigms of product development have shifted significantly in the last decade. The key tenet of agile and lean development is to quickly and iteratively build?—?test?—?learn. To reduce cost and time associated with the product development cycle, we have to start engaging with our customers early. Prototype?—?Test

Engagement 40

Engagement Tools LEAN Design Thinking 40

InnovationTraining.org

SEPTEMBER 12, 2019

Something that Bill Gates learned the hard way…. Co-creation sessions not only compress the speed at which your marketing teams can learn about your customers, but a more direct process lowers cost while seeing greater outputs. Marketing and advertising agencies have long been the purveyor of ideas. It was a huge success.

Marketing 40

Marketing Technical Review LEAN Design 40

Gijs Van Wulfen

NOVEMBER 7, 2016

The start of innovation is described by Wikipedia as the messy getting started period of a new product development process. It is in the front end where the organization formulates a concept of the product or service to be developed and decides whether or not to invest resources in the further development of an idea [i].

Technical Review 63

Technical Review Innovation Technology Resources 63