Qmarkets

JULY 8, 2017

So market research was invented. While no method is perfect and companies continued to miss key shifts in customer wants and needs, it’s undeniable that well-executed market research has been very effective at letting companies see over the wall that separates them from their customers and develop innovative new products and services.

Crowdsourcing 45

Crowdsourcing Marketing Software Review Ideation 45

Qmarkets

APRIL 24, 2017

So market research was invented. While no method is perfect and companies continued to miss key shifts in customer wants and needs, it’s undeniable that well-executed market research has been very effective at letting companies see over the wall that separates them from their customers and develop innovative new products and services.

Crowdsourcing 40

Crowdsourcing Marketing Software Review Ideation 40

hackerearth

MAY 12, 2017

It was close to bankruptcy in the late 1990s with rivals BM, Dell and HP eating up the market. The company had a paltry 4 percent market share and losses of over $1 billion. Market expansion was what Apple needed, not a sizable chunk of the PC market. Controlled innovation has clearly worked. and Apple came back.

Innovation 40

Innovation Disruption Marketing Underperforming Technical Team 40