A Beginner’s Guide to Web Site Optimization—Part 2
Boxes and Arrows
JANUARY 29, 2015
At a high level, I suggest a weekly or bi-weekly optimization planning session to perform the following activities: Review ongoing tests to determine if they can be stopped or considered “complete” (see the boxed section below). Review data sources and brainstorm new test ideas. Discuss and prioritize any externally submitted ideas.
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