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Why Do Some Brainstorming Sessions Suck?

Innovationship

9 BAD HABITS TO BREAK FOR BETTER IDEATION Time flies, seasons change, and before you know it, the annual barrage of articles trashing the validity of brainstorming is once again upon us. Why give readers tips on brainstorming only after spending eight paragraphs trying to discredit it? The primary reason?

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Mash-Ups for Innovation, a How To Guide

Gregg Fraley

This article will likely be part of a book on the front end of innovation that’s in development, stay tuned. It certainly doesn’t happen in most brainstorming sessions. How to effectively do Mash-Ups, either alone or with a team, is not a simple answer. Meanwhile I hope you find this guide useful.

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