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Welcome to The Gold Standard of Brainstorm Facilitation

Idea Champions

Here's what Idea Champions' clients have to say about the value they've received from engaging our brainstorm facilitation services. Through your brainstorm facilitation, we gained more than 100 original ideas of high quality. Extremely engaging and enlightening brainstorming sessions" - Karen Lazan, Marketing Director, Pfizer.

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Six tools to improve your creativity during an innovation process

The BMI Lab Blog

Creativity is not a gift but a skill we can train with proper tools. When we introduce somebody to innovation methodologies, especially those focused on business models, the role of creativity topic usually comes up. The most common question is whether we need to use creativity or not to innovate. Analogy cards.

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Find a Sparring Partner If You Want To Innovate

Michael Roberto

In my view, great innovators combine the principles of brainstorming/ideation with good practices of constructive conflict. At other times in the creative process, they engage in healthy dissent and debate. I don't think it's either/or. They defer judgment at times, making it safe to generate many wild ideas.

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Persona Grata

Boxes and Arrows

As for adoption, many say they use personas, but few designers I’ve met actually use them as a part of their core creative process. Before I define what a persona is, it helps to know how the construct of a persona came to be. How personas were developed. What are personas used for? Build empathy.

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A Sampling of Testimonials from Idea Champions Clients

Idea Champions

Since 1987, Idea Champions has been designing and facilitating a wide range of brainstorming sessions, creative thinking trainings, and innovation workshops for more than 130 organizations in 11 different countries. During that time, we have worked with just about every industry on planet earth and every kind of mindset.

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Experience Themes

Boxes and Arrows

You know the story: User experience brings the structural framework and behaviors of the interface; creative brings the visual design; client marketing brings the copy; business brings content; our engineering folks were sometimes bringing error messages. and “What kind of experience would be most compelling and meaningful to our users?

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