The Innovation 'Function'
Imaginatik
SEPTEMBER 11, 2015
At Imaginatik, we call this the “fluff and magic” vision of innovation where value can only be created by anointed innovation/design Shamans toiling in exposed brick and beam lab/temples. Crowdsourcing ideas from people who haven’t been told, “you can’t do that!” The COO is focused on supply chain, etc. It’s complicated and imperfect.
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