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Customer Co-Creation: A Deeper Path to Empathic Understanding

Legacy Innovation Group

There are several different forms of B2C co-creation, including open crowdsourcing, co-creation workshops, open-source software code, mass customization, and customer-generated content. Customer co-creation is a powerful emerging method for lean and frugal innovation. This is where lead users can often prove helpful.

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How do you harmonise and accelerate innovation in corporate organisations?

Strategos

As you survey your company landscape, you may see that a variety of well-intentioned teams such as “Lean Startup,” “Design Thinking,” or “Crowdsourcing” are within pockets, preaching practices. Anyone given the responsibility to accelerate innovation in a large corporation quickly appreciates that they won’t start from scratch.

Roadmap 40
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50 what-if questions to reimagine the future

Board of Innovation

The manufacturing industry is becoming increasingly capable of creating small batches (or even single units) of personalized products at very competitive prices. It’s likely that 3D printer prices will decrease over the next few years due to competitive pressure and higher shipment volumes. What if you owned your own bank?

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50 what-if questions to reimagine the future

Board of Innovation

The manufacturing industry is becoming increasingly capable of creating small batches (or even single units) of personalized products at very competitive prices. It’s likely that 3D printer prices will decrease over the next few years due to competitive pressure and higher shipment volumes. What if you owned your own bank?