Creative Process Definition Disruption Ideation 
Idea to Value
JUNE 4, 2021
That is understandable, given how we have countless definitions for the term, and how the media often uses it in misleading ways. By definition , innovation is “the introduction of anything new”. So, any new process, or even a change to an existing one, is an innovation. Innovation happens from the top-down.
Cris Beswick
APRIL 16, 2024
And despite innovation supposedly being a mature topic inside organisations worldwide, the number one global blocker to innovation culture is the lack of consistent definitions of innovation inside organisations! By dedicating resources to these horizons, organisations can future-proof their businesses and stay ahead of industry disruptions.
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