Jeffrey Phillips

NOVEMBER 11, 2021

Note that what my clients are asking for is to create an innovation capacity that outlasts a product need, or market gap, or executive team member. After all, most (probably 90%) of all innovation projects undertaken in large corporations are reactive projects trying to respond to a market threat or competitive move.

Innovation 157

Innovation Culture Training Project 157

Idea Champions

AUGUST 21, 2020

Extremely engaging and enlightening brainstorming sessions." - Karen Lazan, Marketing Director, Pfizer. Your session definitely helped us generate lots of great ideas to activate our positioning around the world." - Charlotte Oades, Director, Brand Marketing, The Coca Cola Company. Idea Champions.

Brainstorming 52

Brainstorming Idea Generation Entrepreneurship Creativity 52

Idea Champions

APRIL 11, 2024

Brush, Chair: Entrepreneurship Division, Babson College "The Idea Champions team brings a creative, energetic and fun approach to idea generation. Idea Champions are magicians and they passed some of that magic on to us." - T.W.

Brainstorming 26

Brainstorming Training Ideation Idea Generation 26

Legacy Innovation Group

APRIL 1, 2019

The following year, Peter Koen offered more structure and definition around this concept when he subsequently renamed it the Front End of Innovation, or FEI, a name that has since stuck. Introduced is the discipline of learning — specifically, around market–solution fit — prior to making full–on commitments.

Innovation 40

Innovation Product Development Ideation Marketing 40

Integrative Innovation

MAY 2, 2017

Quite contrary, there is an increasing number of stories showing that prestigious companies, some of them world market leaders, have been shutting down their innovation centers. Geoffrey Moore has pointed out 25 years ago that ‘out there’ is a chasm to be overcome in the market diffusion of non-incremental or disruptive innovations.

Ideation 61

Ideation Innovation LEAN Disruption 61

Idea Champions

JUNE 26, 2019

Your session definitely helped us generate lots of great ideas to activate our positioning around the world." - Charlotte Oades, Director, Brand Marketing, The Coca Cola Company. Extremely engaging and enlightening brainstorming sessions" - Karen Lazan, Marketing Director, Pfizer. Thank you!" -- Candida G.

Brainstorming 31

Brainstorming Entrepreneurship Creativity LEAN 31

Econic

MAY 23, 2019

No clear definition of what innovation really means This varies widely from organization to organization. As the idea progresses, looking at the solution becomes the important driving force in decision making. What key metrics suggest customers want this solution over others in the market? Governance & Metrics 1.

How To 98

How To Innovation Innovation Programs Project 98