Engagement Ideation Imaginatik Marketing 
Imaginatik
JUNE 14, 2018
New mobile experience makes ideation easy for employees across the enterprise. Featuring a significantly enhanced mobile experience, the Spring 2018 release, enables today’s enterprises to bring innovation practices to the front-lines of the organization by providing direct on-the-go access to ideation activities. About Imaginatik.
Imaginatik
JULY 14, 2016
Ask yourself these questions: Why are we engaging in innovation? Are we engaging external thought leaders, partners, academics, etc. Do we have clear methods for exploring new opportunity spaces, ideation and scaling our innovations? Curious how Imaginatik can embed innovation into your organization? Like this post?
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Imaginatik
SEPTEMBER 11, 2015
There is a perception of serendipitous, Zen enlightenment related to ideation that is often accompanied by a thorough dismissal of “process,” as if they are mutually exclusive. Creatives and designers are part of that ecosystem, as are engineers and marketing execs… but innovation is not the exclusive domain of anyone.
Imaginatik
MARCH 23, 2017
Potential new products that are mere concepts today may take years to enter the market, and even longer to demonstrate ROI. These measures look at overall volume of the pipeline: Ideation volume. Engagement levels. Innovations have long time horizons. Measuring transformative innovations is an exercise in patience.
Imaginatik
SEPTEMBER 30, 2016
We have seen a good deal of exploratory work in ‘open innovation’ that has either been a brand enhancing marketing effort, on the one hand and exploiting pools of cheaply available capital (at the moment) that are feverishly searching for an asset to invest in. Let’s explore some of these.
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