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There are Knowns and Unknowns in Innovation: Let’s Manage Them Differently

Paul Hobcraft

Secretary of Defense Donald Henry Rumsfeld, who mentioned: “unknown unknowns” (Rumsfeld, 2002). The real value of any software capturing system is more for the unknowns as it requires greater collaboration , observation, and awareness. The unknown becomes very different in approaching idea generation.

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Open Strategy: Mastering Disruption From Outside The C-Suite

Innov8rs

This approach to strategy-making can lead to two major problems: Firstly, the ideas generated this way may not be innovative or inspiring. The NASA Pirates – a group officially disbanded in 2002 whose effects still reverberate – were a group of engineers who challenged the traditional practices at NASA.