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How to Optimize Email Marketing for the New Normal of COVID-19

Brunner

For an office software supplier, maybe you want to consider adding more usage tips to your email content. For telecom companies adjust messaging and content for increased internet speeds for work and learn from home folks as well as content about managing online education for parents.

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Digital Twins: what it is, how it works, and the advantages of this technology

mjvinnovation

Originally, this term was coined by Dr. Michael Grieves in 2002. This is already happening in some companies. This allows a company to develop the most efficient production methodology. Thus, a company will be able to carry out preventive maintenance, avoiding costly downtime. Types of digital twins. Product twins.

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How Apple created two giants

Matthew Griffin

Company Executives are increasingly compelled to report profit in percentage terms so naturally they promote and reward the behaviours that increase margins. Almost from the start of its journey Steve Jobs and the Executive Board shaped Apple into an innovative Design company and this is an important distinction to make.

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How the current patent system actually hurts innovation (and how patent trolls are being fought)

Idea to Value

One of the most common questions I get asked when talking to companies about their issues with innovation is “how do we prevent someone stealing our ideas? And worse than that, in many cases it is being abused by companies in ways which actually discourage innovation completely. Should we get them all patented?”

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