33 Routes to Open Innovation
Open Innovation EU
OCTOBER 11, 2017
” ( Chesbrough, 2003 ). Customer activities: Route 22: Crowdsourcing. Crowdsourcing is effective in the early stages of an innovation process because of the fact that it per definition a diverging activity and it results in a wide variety of options to choose from. Route 23: Crowdfunding. Route 28: E-Participation.
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