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Innovation Management: Importance, Ideas, and Examples

Acuvate

In less than a decade, innovation management got recognized as one of the most powerful strategies an organization can use to streamline internal processes and boost their business productivity. What is innovation management? Importance of innovation management.

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When innovation led to a reversal of fortunes

hackerearth

It was close to bankruptcy in the late 1990s with rivals BM, Dell and HP eating up the market. The company had a paltry 4 percent market share and losses of over $1 billion. Market expansion was what Apple needed, not a sizable chunk of the PC market. Mac’s unique features were shadowed by the premium price.

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Top 10 must-read books on Innovation

hackerearth

Frans Johansson, a Swedish-American entrepreneur, introduces the concept of “intersection of ideas,” which results in path-breaking innovations. This is the key takeaway from this book published by Harvard Business School Press in 2004.

LEAN 12