“Embrace Open Innovation or be Destroyed by it…” – A Case Study on Lego & Bagels
Qmarkets
JULY 8, 2017
(Mugglestone, 2005) Now if this task were to be attempted using a contemporary Idea Management platform , it could be completed in days rather than decades. The Innovation Gamble. Skip 20 years ahead and Lego have not forgotten how valuable external-stakeholders are to their innovation process.
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