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The Universality of Leadership: Challenging Industry-Specific Biases

Tullio Siragusa

Vision and Strategic Thinking The Universal Need for Direction: Regardless of the industry, every organization seeks a brighter future. Their strategic thinking ensures that actions taken today align with a brighter tomorrow. When he took the reins at Ford in 2006, the company was facing dire financial straits.

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Creative Strategy Formula – Snickers and Lead, Copy, Swerve, Integrate, Go

BrainZooming

In 2006, Snickers switched its logo out in an advertising campaign. The right combination of outside perspectives and productive strategic thinking exercises enables your brand to ideate, prioritize, and propel innovative growth. Rapidly deploy effective strategic thinking exercises to spur innovation.