2006, Ideation, Strategic Thinking and Strategy

The Universality of Leadership: Challenging Industry-Specific Biases

Tullio Siragusa

AUGUST 14, 2023

Vision and Strategic Thinking The Universal Need for Direction: Regardless of the industry, every organization seeks a brighter future. Their strategic thinking ensures that actions taken today align with a brighter tomorrow. When he took the reins at Ford in 2006, the company was facing dire financial straits.

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Creative Strategy Formula – Snickers and Lead, Copy, Swerve, Integrate, Go

BrainZooming

OCTOBER 13, 2015

We haven’t talked about stealing (or copying) ideas as a creative strategy for some time. Translated into a creative strategy formula, it’s an example of “Lead, Copy (1 and 2), Swerve, Integrate, Go.” Here’s how this creative strategy formula plays out between two well-known consumer brands. Brainzooming Has an Answer!

Creativity

Creativity Strategy Strategy eBook

Business Innovation Brief

The Universality of Leadership: Challenging Industry-Specific Biases

Creative Strategy Formula – Snickers and Lead, Copy, Swerve, Integrate, Go

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