2007 Creativity Roadmap Underperforming Technical Team 
Boxes and Arrows
DECEMBER 23, 2014
Intuit had developed its mobile platform late in the game, creating an inconsistent experience. In 2007, Scott Cook had another important insight: He realized that he’d never be Steve Jobs. Hanson, in turn, put together a team of nine people to help her. This core team would become known as the Innovation Catalysts.
The Inovo Group
MAY 14, 2018
When Apple introduced the iPhone in 2007, Research in Motion (RIM) was a major player in a worldwide market that sold about one billion cell phones annually (the term “smartphone” was new). Technology roadmapping? Would it have a new product development or innovation process? Would that company invest in R&D?
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