PLAYING IT SAFE IS THE MOST DANGEROUS THING YOU CAN DO
Innovation 360 Group
SEPTEMBER 22, 2019
At the same time, big box retailers started selling CDs at massive discounts to hold onto customers that were disappearing into ecommerce. It’s not a coincidence that Stockholm’s Spotify suddenly sprouted up in 2008, among the ruins of music industry giants. So, what is the biggest risk you can take?
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