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Ten Modern Examples of Bad Assumptions

Destination Innovation

Bernie Madoff Here are ten instances from the recent past where people or institutions made assumptions that turned out to be badly wrong: New Coke 1985: After many secret tests and focus groups, the Coca-Cola Company assumed that changing the formula for their flagship product would be well-received, but it led to a backlash from customers.

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The Advantages of a Four Day Workweek

Tullio Siragusa

This has been the work culture since the end of the great depression, but today, with technological advancement, many companies have recognized a lesser need for an in the office workforce. The recent pandemic really forced this change, and the realization of how effective work from home is, will likely be permanent for many.