2010 Product Development Roadmap Strategy 
Open Innovation EU
FEBRUARY 4, 2016
Focus stage: Early-stage Published: 2010 more…. New Product and Development Service Process (Hauser). New Product Development Front End (Khurana). Revolutionizing Product Development (Wheelwright & Clark). New Product Development Funnel (Katz). Roadmapping. PACE NPD Funnel.
New Markets Advisors
DECEMBER 10, 2018
In my book on Jobs to be Done , I outlined five strategies that companies can use to combat inertia. These strategies aren’t simply theories or historical anecdotes. One of the first strategies for fighting inertia is to tie your new offering to a purchase the customer is already making. Bring old products to new occasions.
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