Creative Strategy Formula – Snickers and Lead, Copy, Swerve, Integrate, Go
BrainZooming
OCTOBER 13, 2015
In 2011, Diet Coke switched its logo placement on cans, expanding the primary logo beyond the can’s surface, resulting in a partial representation of the logo. Innovation Strategy to Grow Your Business? Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas?
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