Creative Strategy Formula – Snickers and Lead, Copy, Swerve, Integrate, Go
BrainZooming
OCTOBER 13, 2015
In 2011, Diet Coke switched its logo placement on cans, expanding the primary logo beyond the can’s surface, resulting in a partial representation of the logo. The right combination of outside perspectives and productive strategic thinking exercises enables your brand to ideate, prioritize, and propel innovative growth.
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