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Innovation in the Automotive Industry

Yet2

By having an accurate picture of the state of innovation, these companies can better assess and incorporate new technologies into the long-term business and product strategy. Daimler made just five investments in 2015 – 2016 but made 15 investments from January 2017 to mid-2018.

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Innovation’s New World Order

Innovation in Practice

The fact that innovation spending is rising in Asia is not a surprise, but our study details the magnitude and rapid pace of the growth: Total corporate R&D activity grew 120 percent in China, for example, between 2007 and 2015, and by 115 percent in India. Most of this spending is being conducted by companies from Europe and the U.S. ,

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Innovation Strategy – Here, There, and Everywhere

BrainZooming

Innovation Strategy across a Community – Forward to the Future. On Monday, I discussed the community collaboration process we facilitated for Carbondale, IL in September 2015. Increase focus for your team with productive strategy questions everyone can use.

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Branding Strategy – 3 Keys to Engaging Your Internal Brand Team

BrainZooming

I’ll be presenting a Brainzooming workshop on internal branding strategy at the Brand Strategy Conference in New York, April 6-8. The workshop, while drawing on material from my Fortune 500 work, springs from multiple conversations at the 2015 Brand Strategy Conference.