CMOE
MARCH 31, 2021
A 2018 study conducted by the Harvard Business Review found that companies with higher-than-average levels of diversity in the workplace had 19% higher innovation revenues. A study conducted by Forbes using Cloverpop, a decision-making tracking software, followed over 600 business decisions by 200 different teams over the course of two years.
Tullio Siragusa
JANUARY 2, 2023
Create a reporting and review process: Establish a regular reporting and review process to monitor progress and adjust as needed. Additionally, by creating a regular reporting and review process, a sales leader can ensure that the sales plan stays on track and that adjustments are made as necessary.
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Tullio Siragusa
AUGUST 1, 2022
This means print, broadcast, direct mail, phone, and outdoor advertising like billboards. Today, product marketers use digital mediums more often due to the value they can derive from consumer data that is readily available online, however with more access to consumer data also comes challenges related to privacy.
Tullio Siragusa
JULY 25, 2022
According to a study conducted by MIT Sloan Management Review and Deloitte, over 60% of executives say that data-driven decision-making is “critical” or “very important” to their success. We also learned how they make sure to pursue marketing and advertising efforts to move the sellout to their retail partners.
Boxes and Arrows
AUGUST 3, 2009
More than likely, that content was discussed, created, and iterated outside or separate from the core design review process and ultimately plugged into a content management system (or pasted into the code by a developer) much later in the development process. There’s a lot we can learn from traditional advertising here.
New Markets Advisors
MAY 17, 2018
The genetic code comprises many features: department organization, degree programs (2-year, 4-year, advanced degrees), residences and residential life, student admissions, and the role of athletics, to list a few. Meanwhile, players like Coursera or coding bootcamps are disrupting traditional education.
Flying Fish Lab
FEBRUARY 19, 2024
As digitalisation advances and information becomes easily accessible, consumers can investigate a brand's history and reputation effortlessly through platforms such as social media and online reviews, aiding them in making informed choices aligned with their values and preferences. PART 2 - THE BASIC CONCEPT OF CORPORATE BRANDING 2.1
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