Advertising Engagement Innovation Programs Open Innovation 
Qmarkets
AUGUST 21, 2020
Somedia is a diversified media company, with over 700 employees spread across several subsidiaries focusing on digital, print, TV, radio, online services, publishing solutions, and advertising sales, as well as an advertising agency.
Qmarkets
MARCH 27, 2024
Business Model Innovation Business model innovation is all about rethinking how companies create, deliver, and capture value. This type of innovation challenges conventional wisdom about revenue streams, cost structures, and customer engagement strategies. Find out more on our product pages.
CREATORS
JUNE 19, 2017
While mapping over 160 corporate innovation programs for the CREATORS Corporate Innovation Report 2017, we came across some successful examples of “spray and pray” elements in innovation strategy: Coca Cola invested in Spotify. Most of the startups that took part in the program operate in e-commerce and advertising.
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