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8 Types of Innovation in Business: A Comprehensive Guide

Qmarkets

Innovation isn’t just about the next big idea; it’s a multifaceted strategy that businesses employ to navigate through the twists and turns of today’s dynamic markets. Whether it’s tweaking a product to perfection or revolutionizing an industry standard, innovation comes in many flavors.

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When innovation led to a reversal of fortunes

hackerearth

Huge layoffs and millions of dollars in losses drove the company to adopt a business strategy that focused on capabilities. Jobs began by changing the company’s image and ran his “Think Different” advertising campaign, which glorified individuality. Their producing tons of bricks inside-the-box strategy didn’t work.