The Future of Key Accounts Management and Relationships in Consumer Goods – a methodology for change
mjvinnovation
JULY 16, 2020
The truth is that given the volatility and uncertainty of the times we’re living in (and the fact that we are not psychic) no one really knows exactly how these B2B and B2C ecosystems will fare out. So then, how do we stay agile and relevant to our customers and consumers? But equally, innovation is critical for survival.
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