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Creating a Unified Future with Design Thinking: How to Align Sales and Marketing After M&A

Tullio Siragusa

Creating a Unified Future with Design Thinking: How to Align Sales and Marketing After M&A Post-merger and acquisition integration can be a complex and challenging process. In contrast, Design Thinking takes a collaborative and iterative approach that involves empathy, experimentation, and continuous improvement.

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Strategies for Successfully Establishing Sales in a New Market

Tullio Siragusa

Design thinking can be a useful approach to conduct market research and understand the target market’s needs, competitors, and market trends. Here are some key steps to use design thinking when conducting market research: Empathize: Understand the target market’s needs, pain points, and challenges.

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Revolutionizing Sales Pipeline Management with Artificial Intelligence

Tullio Siragusa

This can be a time-consuming task for sales teams, as they need to manually review and score each lead. AI-powered Contract Reviews. AI can be used to automate the contract review process, which can be time-consuming and error prone. AI-powered Sentiment Analysis.