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FREE THE GENIE for TEAMS FAQ: Frequently Asked Questions

Idea Champions

Because we want to increase the odds of people actively participating in the creative thinking process. Do the participants have to be an intact team, or part of an intact team, or can any four people in our organization participate? What type of work teams are ideal for Free the Genie? Can we still use Free the Genie?

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Design Thinking Applied to Re-Organizations

Tullio Siragusa

The increasing rate of complex technology and business systems requires a creative workforce to continuously make improvements and sustain growth. The next step is to develop a clear map to avoid falling back into the same old habits. Team members should be on board to know how to prepare for fulfilling new expectations.

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2 Super Smart Ways to Catalyze Innovative Success

BrainZooming

These trends, as one industry insider put it, “burn really bright and really short,” necessitating abbreviating product development cycles from several years to months, or even weeks. Let’s review two of critical success factors toy manufacturers are embracing that are of value, if your brand also wants to speed up its innovation pace.

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Designing for Harmony

Boxes and Arrows

Klaus Kaasgaard and Dan Wernikoff during a design review. Wernikoff provided the executive backing so the project wouldn’t get derailed, and Kaasgaard acted as the project’s main advocate and development lead. Dorelle leads a brainstorming session with the Harmony team. And everyone has a seat at the table.

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