Brainstorming Ideation Magazine Underperforming Technical Team 
Gregg Fraley
AUGUST 16, 2016
Fast Company Article “Brainstorming is Dumb” Misses the Point. Brainstorming, Done Properly, Is Not a Tool, It’s A Multi-Step Process. And yet another major publication publishes a misleading article about brainstorming — Brainstorming is Dumb. Brainstorming as a technique is beside the point.
Gregg Fraley
JANUARY 19, 2015
This article will likely be part of a book on the front end of innovation that’s in development, stay tuned. It certainly doesn’t happen in most brainstorming sessions. How to effectively do Mash-Ups, either alone or with a team, is not a simple answer. Meanwhile I hope you find this guide useful.
Expert insights. Personalized for you.
40 
Let's personalize your content