The Personality of a Business: More Than Just a Brand Image
Tullio Siragusa
SEPTEMBER 25, 2023
Harness tools like interviews, surveys, and ethnographic studies. Ideate Time to get those creative juices flowing. Brainstorm ways to bridge the gap between the current and the aspirational personality. More than just customers, it’s about employees, suppliers, and even competitors. Define Now, consolidate your findings.
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