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A Real Life Example of the Power of Giving Feedback

Idea Champions

Case in point: Some years ago, Lucent Technologies asked me to facilitate a daylong "Products of the Future" ideation session for 75 of their best and brightest. Feedback," for them, has become code for "With all due respect, let me tell you why your idea sucks". The pay was good. The challenge was compelling. Look," I said. "If

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If You Want to Create Breakthrough Products, Get Meaningful Feedback Early in the Game

Idea Champions

Case in point: Some years ago, Lucent Technologies asked me to facilitate a daylong "Products of the Future" ideation session for 75 of their best and brightest. Feedback," for them, has become code for "With all due respect, let me tell you why your idea sucks". The pay was good. The challenge was compelling. Look," I said. "If